MakeMyTrip

MakeMyTrip launches ‘Beaches of India’ campaign after India-Maldives row

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MakeMyTrip launches 'Beaches of India' campaign after India-Maldives row

MakeMyTrip announced the launch of its “Beaches of India” campaign on Friday, following a 3,400% rise in searches for Lakshadweep on its platform, according to a post on its official page on X (previously Twitter). Searches for the island increased following Prime Minister Narendra Modi’s visit to the Union Territory on January 2 and 3. … Read more

MakeMyTrip Faces Backlash for Ad Targeting Pakistani Fans

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MakeMyTrip Faces Backlash for Insensitive Ad Targeting Pakistani Fans During ICC World Cup 2023

MakeMyTrip is under fire for a controversial advertisement aimed at Pakistani fans who came to India to support their team during the ongoing ICC World Cup 2023. The travel company released this ad in anticipation of the India vs. Pakistan match at Ahmedabad’s Narendra Modi Stadium, and it has been met with widespread criticism online. … Read more